Doing It On Purpose
In these times of change and uncertainty in the market, lots of people may be asking themselves – “Why am I doing this?” “Why did I get into this business in the first place?”
My sense is that if you lack a clear purpose, or if you’ve simply forgotten what your purpose is in doing what you’ve set out to do, you’ll be asking this question a lot!
People who are clear about their purpose in life, rarely, if ever, get frustrated with “circumstances” because they are clear about why they are doing what they are doing.
People who have a clear purpose are more adept at dealing with change, unmet expectations and missed opportunity.
Although recognition and material accumulation are measures of success, real purpose goes beyond fame and fortune. I believe that purpose is about values.
If you’re currently dissatisfied, disappointed or disgusted, it will help to think about your purpose.
